Street Racing


Street Racing
My advertising campaign is about illegal street car racing everywhere around the world. I chose this campaign because this is one of the problems that is causing a lot of deaths from car crashes, and a lot of street racers are going to jail for racing. My message to all the street racers is to bring them to a standstill by doing unlawful street races.
I used a slogan to convey my message on my poster. My slogan is “Street + Racing = Death or Jail”. It means that whatever a street racer does, that person cannot escape dying from car crashes or going to jail by getting busted by the cops. So what’s the point of street racing? Street racers can just stay in a normal life. I used an image of two street racers doing an illegal street race on my poster. I made a bright red ban symbol on the image; I did it to illustrate the message to stop doing illegal street racing. I made the outlaw symbolizing colour bright red to show that it is causing death. This image is related to my slogan. I used an image of a very bad car crash on my poster to show how people can die from a car crash. I chose a bad car crash image to scare the street racers and showed them how painfully they can die. I wrote “=Death” beside the image. I used an image of a person going to jail to show the street racers that if they do street racing, they will go to jail. I wrote “=Jail” beside the image.
I used a wristband as my gimmick. It is a very simple white wristband. On the wristband, I stacked my slogan it. The wristband will cost $5. I will sell my band all across the world to spread my message everywhere. I will use 50% of the money that I earn to give to the government to make new rules to stop illegal street racing. I came up with this idea because I saw people selling wristbands in the market, and the company that the company of the wristbands uses some of the earnings for charity. So I thought my one could be sold like this.
My event is a concert to ban illegal street racing. I will organize a concert because many people in the world are interested in concerts, and it is a good way to advertise my gimmick. I will also use some of the money that I earn to give to the government to make new rules to stop illegal street racing. I will call Linkin Park and Pod to play their rock bands. In the concert, one of the members from the rock band will tell everyone the message I am saying to everyone using my slogan and about my gimmick. I will show the concert on the MTV channel so that the people who are not going to the concert know about my gimmick and my message. I came up with this idea because I saw many people organizing concerts, and they use some of the money that they earn for charity. So I thought I could organize a concert and use the money like this.
Because of the above, it is evident that, for my campaign, I tried to make people aware of illegal street racing that is going on around the world. The visual techniques of advertising I used were juxtaposition, balance, background, font, colour, contrast, and dominant image. I only used a slogan as one of my language techniques of advertising. I hope I can make illegal street racers aware of street racing by showing my poster, event, and gimmick.


Comments

Post a Comment

Popular posts from this blog

The differential strategy between region and regional integration

Before making an analysis on the specific case of SAARC as a regional integration process, we can highlight the connotation of region and regional integration which is significant in this context. There is no denying the fact that on collective research regions are used in shorter sense having encountered external cooperation among regions in the field of trade, commerce, economics, export and import. But regional integration may be used in broader sense as because integrations is needed in order to manoeuvre the basic cooperation system in relation to the relevant regions in which the respective fields of regions are settled down virtually. Regional integration has become a very common way of co-operation among states in present day international relations. Generally a ‘region’ is an area where some geographically proximate states join together to achieve their common objectives. As I mentioned earlier,  in the  present time more or less every nation-state, strong or ...
Read more

Bond energy of Physical chemistry

Image
This article envisages bond enthalpies (bond energies) and looks at some simple calculations involving them. One of the most confusing things about this is the way the words are used. These days, the term "bond enthalpy" is normally used, but we will also find it described as "bond energy" - sometimes in the same article. An even older term is "bond strength". So we can take all these terms as being interchangeable. As we will see below, though, "bond enthalpy" is used in several different ways, and we might need to be careful about this. Explaining the terms Bond dissociation enthalpy and mean bond enthalpy Simple diatomic molecules A diatomic molecule is one that only contains two atoms. They could be the same (for example, Cl 2 ) or different (for example, HCl). The  bond dissociation enthalpy  is the energy needed to break one mole of the bond to give separated atoms - ...
Read more

Functions of enzymes

There is no denying the fact that digestive enzymes convert food into small molecules and as such our digestive system breaks down nutrients us consume in food, converting them into small molecules that our cells, tissues and organs use as fuel and for hundreds of metabolic functions. It takes hours to complete this complex process, which results in simple sugars, fatty acids, glycerol and amino acids. After we break food into small pieces by chewing it, specialized enzymes made in different parts of our digestive tract act on it to finalize the process. Amylase Amylase is a digestive enzyme that acts on starch in food, breaking it down into smaller carbohydrate molecules. The enzyme is made in two places. First, salivary glands in your mouth make salivary amylase, which begins the digestive process by breaking down starch when you chew your food, converting it into maltose, a smaller carbohydrate. When starchy foods like rice or potatoes begin to break down in your mouth, you mi...
Read more